Reviewing Anastasia Beverly Hills

Hi, dolls! 

Another brand review, this time I will be focusing on Anastasia Beverly Hills. Anastasia Beverly Hills, also known as ABH is an American cosmetics brand which is best known for its eyebrow products. The company was founded in 1997 by Anastasia Soare and Anastasia's daughter Claudia, known as Norvina, is the president of the company. ABH celebrated its 20 years anniversary last year, which is a great accomplishment, and for those who are wondering, the brand is cruelty-free. What I love the most about ABH is that they reach out to artists, whether they are beginners or not by adding them to their PR lists and sending them their make-up products to support their passion. This is something that makes me want to support the company because I know that they don't just send stuff to the famous YouTubers/MUAs in return for free advertisement but because they truly want to support beauty lovers which I think is amazing! It's definitely a dream of mine to be noticed by either Anastasia or Claudia but I am also happy to support their brand by purchasing their products because they are one of my favourites brands out there.




So far, my ABH collection consists of the Soft Glam eyeshadow palette, 6 single eyeshadows, blush trio palette, contour palette and a glow kit. Truly, these are my essentials and I don't regret purchasing any of them.


£43/$42

My ultimate favourite is SOFT GLAM Eyeshadow Palette. Since I have already done a post about it which you can read HERE, I will keep it brief. I have plenty eyeshadow palettes in my collection but this one is truly the one that I reach for almost every single day. The quality of this palette is honestly so high, much better than any other palette I have ever tried, the pigmentation is out of this word (which you can see in my swatches below) as the shadows also blend so well and are so smooth and buttery. I know many people were already obsessed with ABH's Modern Renaissance but Soft Glam is without a doubt something I would recommend for everyone to try out. I have been using this palette for almost 5 months, and already hit pan on TEMPERA and SULTRY - two of my favourites! ABH - please release Sultry as a single shadow!



I love this palette so much, it's so fun for an everyday look but also for any going-out look as well. I honestly hope SULTRY becomes a single shadow from ABH because it's so good!!! 


Each ABH eyeshadow palette comes with this little brush, which to be honest I don't really like but it's cute and I do appreciate a dual brush in an eyeshadow palette. 


£12/$12

I also love an idea of single eyeshadows and putting them into your own, personalised magnetic palette. My magnetic palette isn't from ABH but from Colourpop because I couldn't resist how cute it looked. So far in my collection I have 6 single eyeshadows from ABH which you can see swatched above. My favourites are Rosette and Sunset, and I tend to put Rosette on my lid and Sunset on top, which creates a beautiful mixture of the two shadows. 


Light to Medium
£42/$40

At first, I was worried that this light to medium contour palette was going to be too dark for my pale skin, but as you can see from the swatches it is not as bad colour wise. I would compare this palette to my favourite - Kat von D 'Shade and Light' which I have been using since forever. Very blendable and pigmented, a bit on the pricey side but definitely would recommend for anyone that is willing to pay for a high-end contour palette. 


£30/$30

For as long as I can remember I haven't been applying blush because like most people I was afraid to use it. I am very pale and go red easily, therefore I'm always worried that too much blush would make me look like a clown. But with time I wanted to experiment more and try to find the best shade of blush for my skin. I definitely don't think that the middle - pink - works for me as it's too bright, but the other two definitely do. I find it more comfortable wearing more orange/darker pink blushes than a very light one because it looks more natural on my skin. ABH blush trios are definitely expensive seeing as they cost 30 in both pounds and dollars, but seeing that is my first blush palette, I don't really regret paying this much for it. However, as many brands are evolving, nowadays you can find yourself way cheaper blush palette, so I would only recommend it to those that either love collecting ABH or really want to try it out.


ABH Ultimate Glow Kit

Ah, the memories. This was my first ever product from ABH that I ever tried. I always wanted a glow kit from Anastasia and this just seemed like the perfect one, especially SNOW which I just love! I'm not sure if this is still available to purchase, as it was a holiday collection that only lasted a certain time, but if anyone is looking for a good glow kit by ABH and this is still available somewhere, then I would 100% recommend it also. Maybe it's not a palette I would rebuy if finished, but that is simply because I own so many highlighters that it would just be pointless, but seeing how long this one has lasted me, I don't see it going away from me anytime soon.


I hope you guys enjoyed my brand review on Anastasia Beverly Hills. I truly think this brand is one of the best beauty brands out there, their products are always so good, and this is one of not so many brands that always get it right - at least with all the products I purchased for myself. 
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Also, as promised in my previous post, I am happy to announce the winner of my Morphe x James Charles Palette Giveaway. Congratulations to Negar who have won the giveaway! I'm insering the two looks she has created for my giveaway. The palette is currently on the way to her and I hope you enjoy it girl!




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Let me know in the comments if you have any ABH products and which products you would love to get the most. Soft Glam is so far my favourite!
Make sure to also follow my blog, you can click HERE to follow. 

Love, Olivia xo

43 comments

  1. I really enjoy reading your blog posts. You’re very descriptive and always include swatches which I really love!

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    1. Thank you so much, means a lot to me to hear your kind words xo

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  2. Love the review!! Everything I have from ABH is one of the best makeup products I ever used!

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  3. Really enjoyed this review...thanks!

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  4. Abh is a wonderful brand but I wish their products were bit cheaper. We also need more brow shops in Europe

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    1. Yes, would be amazing to have ABH own shops in Europe!!

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  5. Ahhh girl thank you again for the giveaway. You made on of my dreams come true. I appreciate it from bottom of my heart💜
    I have the contour kit in light to medium aswell and it's my second favorite contour powder after the tarte play clay one.
    I'm loving your swatches specially of the glow kit😍 it's totally on my list!

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    1. Enjoy your palette, you deserved it!!

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  6. Love the review hon. The swatches show how beautiful the colors are. And that glow kit is gorgeous.

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  7. i wasn't aware they do single eyeshadows they look as stunning as their usual palettes! i wish to get the Norvina palette soon. great post as always, loving your collection!!!

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    1. You should try them out! Theyre bigger than the pans that come in the regular ABH palettes :) Norvina palette is also on my list!

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  8. I love these swatches. I'm new to your blog but I can't wait to read more!

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    1. Great to hear, thank you for the follow. Hope you enjoy future content! xo

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  9. Wow! Awesome Review! I might have to check out some of these. Norvina was my first ABH palette, and I'm in love with how soft it is. The Glow Kit was my first step into the ABH world, too! It's spectacular!

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    1. Their palettes are so soft I’m obsessed! I want them all. x

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  10. Such an amazing review I'm obsessed with your blog love ya gorgeous.����

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  11. Great blog post! and I lvoe the colors in these palettes.

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  12. Wow very detailed reviews love it girl.. keep up the good work.. your blog is amazing..

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  13. Beautiful 💖 Awesome 👏 Review! Thank you!

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  14. You need to try modern renaissance!!! I want subculture, even though there was so much controversy about it, I love the colours😍💟
    Lauren x

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    1. I really want to but debating between MR and Norvina!

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  15. I do not have any ABH products. If I could choose any product I’d pick the Glow Kit and the Soft Glam Palette. Always love reading your blog and appreciate the detail you always include.

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    1. Thank you! Soft Glam is definitely a must-have :) x

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  16. I love how detailed your reviews are!!
    I am DYING TO GET Subculture palette, it is the top want from ABH!! NEXT WOULD BE their pomade/brow pencil & their blushes!! I didn't know they came in a smaller palette, I'm def gonna be checking that out for Sephora sale!!❤️❤️❤️
    Thanks so much for your info, I've loved your blog since u introduced me to it when u first got on makeup Twitter!!! Love ya chickadee, thanks for helping me post comment that I e tried to post for 2 days😭
    I'll try incognito to comment next time!!
    Oh and CONGRATULATIONS to Negar on a cool look!!! So sweet of you to offer such an amazing prize❤️❤️❤️

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  17. I love how detailed your reviews are!!
    I am DYING TO GET Subculture palette, it is the top want from ABH!! NEXT WOULD BE their pomade/brow pencil & their blushes!! I didn't know they came in a smaller palette, I'm def gonna be checking that out for Sephora sale!!❤️❤️❤️
    Thanks so much for your info, I've loved your blog since u introduced me to it when u first got on makeup Twitter!!! Love ya chickadee, thanks for helping me post comment that I e tried to post for 2 days😭
    I'll try incognito to comment next time!!
    Oh and CONGRATULATIONS to Negar on a cool look!!! So sweet of you to offer such an amazing prize❤️❤️❤️

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  18. I’ve already commented. I love abh and their makeup is amazing. All they need is lashes and they would be perfect

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  19. Is the contour kit a powder palette or a cream? I use a New Look £3 palette atm and it's super worn. I've hit pan on all 3 shades and I need a new one 😂

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    1. The one I have is powder but there’s also a cream option. xo

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  20. I own a couple of the ABH Highlighter Palettes and I Absolutely LOVE them. If I had to pick One Palettes I'd Love to add to my collection I'd have to say it would be the Norvina Palette. I love the mixture of soft colors aswell as the natural/neutral colors. It just had the perfect combination of cookies all in one palette! So I'd LOVE to add it to my collection if given the opportunity. Sadly I've been away from my makeup collection and in the hospital for the past month so it's been really stressful not being able to do my makeup and being stuck here in a hospital being told I will never walk again. It's been depressing in all honesty. Makeup has always been my go-to when I'm depressed or sad but being here without my makeup really makes things worse!

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    1. Ah, I hope you get better. All the best for you!!! ❤️

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  21. Omg! Your blog is put together so nicely!! I love the pictures you've added and the article itself is so good! Well done babe!💜💜💜 (Twitter: TheSelfCareGuru )

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  22. I'm actually growing my ABH collection as well. I'm trying anyway lol. I have subculture, norvina and Riviera palettes, About 4 or 5 lippies, 2 brow Wiz, one of the new brow gels, and I think that's it.. oh wait. I also bought an ABH foundation stick. Girl. Omg. It disappeared on my skin. Literally where did it go? I was so shook. Lol never again. That said, I'm really looking fwd to building up my collection. I need some more of their palettes and their dewy mist spray and their loose highlighters and their amrezy highlighter .so pretty much everything. Lmao

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  23. wow nice review love . the pictures makes you blog even better!

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  24. I've never tried ABH before but the soft glam palette looks stunning and I've been wondering whether to put it on my beauty wishlist for a while x

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